Win-Loss Analysis, a key tool within your revenue management toolboxGathering market and competitive data to optimize pricing models is not always straightforward, especially in B2B. Opposed to the...
Regional pricing in FMCG: an increasing concernHigh inflation, bullish raw material markets and a consolidating retail landscape are a devastating mix leading to the aggravation of...
Digital ecosystem for pricingPricing solutions pop up like mushrooms. It is hard to get a clear view on which solutions are best suited in the different phases of an...